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AI consultancy · strategy + build

AI that earns its place in how you actually work.

We help established teams adopt AI in the right order - strategy, capability, then custom builds - with a consultant and head developer working side by side.

40%
revenue lift in three weeks for one client
2,500+
hours freed per year in a team of 20
30–60 min
reclaimed per person, every day
2025
NBN Innovation Awards finalist

Context

Your AI doesn't know your business.

Your pricing sits in a spreadsheet, the process lives in someone's head, and the decisions are buried in email. So every chat starts from scratch and the answers come out generic. A Business Brain gives your team's AI one place to look.

How the Business Brain works
Where your knowledge lives

BeforeToday: six places, no shared memory

InboxShared driveCRMAccountsMeeting notesIn their headno linkCopilotClaudeChatGPT
InboxShared driveCRMAccountsMeeting notesIn their headCopilotClaudeChatGPT

Each tool plugs into your AI on its own. None of them talk to each other.

AfterWith a Business Brain

InboxShared driveCRMAccountsMeeting notesIn their headBusinessBrainCopilotClaudeChatGPT
InboxShared driveCRMAccountsMeeting notesIn their headBusinessBrainAny AI app can ask it

One brain behind every tool, so each answer starts from the same facts.

Collaboration

Good work doesn't travel well.

Someone writes a great prompt for proposals. It gets copied and tweaked until nobody's sure which version is right. Shared AI skills put one approved version of each job in everyone's AI.

How shared AI skills work
A sample skills library

BeforeToday: everyone has their own

TOTom's AI
Due diligence
Proposal
Investor update
SASam's AI
Due diligence v2copied from Tom
Board pack
Proposal v2copied from Tom
ANAnna's AI
DD v3 FINALcopied from Sam
Proposal (old)copied from Tom
JOJo's AI
Due diligence (1)copied from Tom
Board pack v2copied from Sam
4 versions of due diligence across 4 people.

Every copy drifts a little further from the original.

AfterWith one shared library

Skills library approved skillsTOSACHANJOMI
TO
Due diligenceTom owns it · used 212
Suggest edit
SA
ProposalSam owns it · used 148
Suggest edit
CH
Deal intakeChris owns it · used 97
Suggest edit
AN
Board packAnna owns it · used 64
Suggest edit
JO
Investor updateJo owns it · used 41
Suggest edit
MI
Client onboardingMia owns it · used 33
Suggest edit
Anyone can suggest an edit, and the owner decides whether it goes in.

A shared library where the whole team can find every approved skill.

Care

AI builds wear down when nobody looks after them.

Nothing breaks on launch day. The trouble builds up over a few months until a build stops working. With the AI Care Plan, keeping each one running is our job.

How the AI Care Plan works
A sample Care Plan report

BeforeWithout the AI Care Plan

One build, four months on its own
Week 1The new agent works. Everyone's impressed.
Month 2A model update changes how it writes.
Month 3The person who built it leaves.
Month 4It stops working, and nobody notices.

Left alone, small changes pile up.

AfterWith the AI Care Plan

October care reportall working
↑2 agents upgraded to a newer model, tested before switching
✓1 repair after a field changed in the accounts system
+2 checks added after the price list changed
✓Checks 12 run, 12 passed

Most used this month

Inbox triage
412
Due diligence
212
Proposal writer
38
Next month: the quoting agent your sales team asked for.

Same build, four months on, still doing its job.

How it works

Audit, Build, Care.

Start with a fixed-price AI Audit, build what's at the top of its ranked list, and we'll look after it once it's live.

Step 1Audit
$2,500 +GST
Fixed fee, delivered in 7 to 14 days. Credited to a build started within 30 days.
Step 2Build
From $5,000 +GST
Per build, scoped from the Audit.
Step 3Care
About $1,000 a month +GST
Per build, once it's live.
What we do

One partner, three ways to move - learn, strategy, build.

01 / LEARN

Learn

Bring the whole team up the curve - and keep them there.

  • Keynotes - in-house talks that demystify AI for everyone.
  • Workshops - hands-on capability inside your own tools, including Microsoft Copilot workshops for teams using Microsoft 365.
Digital toolkitAI for Teams Toolkit →Get your AI foundations right - governance, tool-selection and team buy-in - so adoption finally sticks instead of stalling. Explore Learn →
02 / STRATEGY

Strategy

Know exactly what to build, and in what order.

  • AI Roadmaps - a sequenced plan mapped to your business.
  • Consulting & Scoping - find the high-value opportunities.
  • Governance - policy & data handling, Australian standards.
Explore strategy →
03 / BUILD

Build

Custom AI, built around how you actually operate.

  • Tools & Automations - agents built inside your platform.
  • Voice Agent SaaS - production voice agents, shipped.
  • AI-Forward Web & AEO - fast sites built to be found by AI search & win online visibility.Rod Fernandez Design ↗
Explore build →
What makes us different

Consulting,
training, adoption
and custom builds
all under one roof.

Most businesses do one or two of these. We do all of it - strategy through to shipped systems - so nothing falls through the gap between advice and delivery.

AI Collab = your collaborative partner for the whole AI journey.

Proof

Real businesses, putting AI to work.

Professional services
+40%

One sales & operations coordinator lifted business revenue 40% in three weeks - with an AI offsider built to absorb the busywork and free her for higher-value work.

“It paid for itself before the month was out.”
Accounting
30–60 min/day

AI now coaches junior bookkeepers through tricky reconciliations before they escalate - saving senior and junior staff 30–60 minutes each, every day.

“The team stopped queuing at my desk.”
Service business
1 week

From no AI policy to a compliant Acceptable-Use Policy and an aligned team - rolled out in a single week with the AI for Teams Toolkit.

“Finally, AI we can actually stand behind.”

Six months from now, this is your team - or it's your competitor's. Let's make it yours →

Client reviews

What clients say about working with us.

Reviews on Google

What an amazing session! I really enjoyed the AI Collab workshop. It was relaxed, engaging and so practical.

I loved that we weren’t just talking about what Copilot and AI can do, we actually got stuck in and built our own agents!

I’ve come away with so much more confidence, two agents I can put to work straight away, and plenty of ideas about what else is possible. I can already see how much time this could save me each week.

Such a worthwhile session, with lots of those little lightbulb moments along the way. A big thank you to the AI Collab team. I thoroughly enjoyed it and would absolutely recommend it!

Erica VoelkelGoogle review

Nobody’s ever explained AI like this. It finally clicked. That changed everything for me.

Johnna KirkQueen Bee Digital Products

AI Collab have been an absolute game-changer for my business. Rod and Kim helped me build six customised ChatGPTs that are not only tailored to my needs but have also saved me an incredible amount of time. My productivity has increased tenfold since working with them.

What impressed me most is how clear, concise, and practical their approach is. Rod and Kim are an incredible team - they bring the perfect balance of technical expertise and educational support, making everything easy to understand and apply.

If you’re looking for a team that truly understands how to make AI work for you, I can’t recommend AI Collab highly enough. Brilliant work!

Simone ShannonGoogle review

I have a better understanding of how to use AI purposefully in my business. A must for anyone wanting AI to actually work for them.

Terry RecksWaratah Carpet Cleaning

I attended Rod and Kim’s AI Bootcamp, feeling a bit apprehensive and well outside of my comfort zone, but I am so grateful that I made the time to attend! Their expertise and attention to my specific business needs were invaluable, and I walked away from the day excited to implement the new AI tools.

Since then, I’ve been using these tools every day, and they’ve helped streamline my many roles and tasks. I can’t thank them enough for their continued support and encouragement - it has helped my business more than I could have imagined. I highly recommend attending their AI Bootcamp if you want to enhance your business efficiency. Thank you!

Heidi IvesonGoogle review

This Custom AI you built for me has - in about 10 seconds flat - now just revolutionised again how I use it. It’s incredible!

Donna McGeorgeProductivity Expert and Author, The ChatGPT Revolution

Fantastic presentation on AI that even an old dinosaur like me could understand. Well done Kim and Rod

Craig SempleGoogle review

It was exactly what we have been looking for. We appreciate your expertise and practical application and are already seeing benefits.

Kristy DemirCo-Founder, Seed HR

Attend the Copilot AI Builders Workshop today. Great work and very valuable. Worth attending thanks Kim and Rod

CHD PartnersGoogle review

Such a well organised and presented workshop - game changer for our productivity and free up capacity for our small business - thank you Kim.

Esther ColmanCo-Founder, Seed HR

Excellent practical session where we built AI agents step by step with awesome support along the way! Highly recommend.

Kim-Louise LiddellGoogle review

I walked in apprehensive and well outside my comfort zone - I walked away excited to implement my new AI tools. They’ve helped my business more than I could have imagined.

Heidi PlentingerJewellery Designer, Collective Designs

Great workshop! Very easy to follow and implement.

Olivia SoarsGoogle review

I can absolutely see how this is going to change my life. The whole thing has just been amazing!

Victoria FrankelFounder, Victoria Eve & Co Agency

Great experience

Stephen BristowGoogle review

The possibilities this AI Bootcamp creates are endless - to save a lot of time and energy to get better outcomes and engage, attract and serve more of my ideal clients, I’m truly grateful.

Scott RichardsonInvestment Specialist

Teams and founders we’ve worked with

  • Seed HR
  • Collective Designs
  • BisHealth
  • Waratah Carpet Cleaning
  • Queen Bee Digital Products
  • Viridity
  • CHD Partners
  • Mentality Plus
  • The Hidden Asset
  • Dantia
  • Simply IT
  • Bell Partners

If we’ve worked together, a short review helps other Australian teams decide whether the first conversation is worth having.

Leave us a Google review

Your tools, your files

Built in what you already pay for.

01

Inside your accounts

We work in your subscriptions and systems, so we don't need accounts of our own.

02

Yours to keep

What we build stays in your accounts after hand-over, and it runs without needing us.

03

No house AI

If the AI your team uses now can do the job, we'll build on it instead of adding another.

04

Checked before we build

We check what's feasible at the Audit, then test it again in your setup at hand-over.

About us

Your consultative AI partner, safe, compliant and effective.

AI Collab exists to make AI adoption something you can trust - through a considered, sequenced approach and a genuine partnership with your team, not a hand-off to a vendor. As one of Australia's first hybrid AI consulting and technology companies, our strategy and our engineering move together, so what's promised is what gets built. Kim is also a sought-after keynote speaker: Kim Fernandez - Speaking

Kim Fernandez

Kim Fernandez

CONSULTANT · CO-FOUNDER

ASX-listed operational background; 2025 NBN Innovation Awards finalist. Boardroom strategy to team implementation.

Rod Fernandez

Rod Fernandez

HEAD DEVELOPER · CO-FOUNDER

20+ years in development. Designs the stacks, security architecture and systems that ship - including Rod Fernandez Design.

AI Your Business Podcast

Stay informed - practical AI for SMBs.

Signal over hype for busy leaders - and a growing library of AI playbooks you can put to work.

Questions

The things people ask us first.

What does it cost to get started?

Start with the AI Audit: a fixed $2,500 +GST, usually delivered in 7 to 14 days. You come away with a costed list, so you know what each build on it would cost before you commit.

Do we own what you build?

Yes. That covers the files, the prompts and any agents we set up. If we stop working together, it runs without needing us or our access.

What does AI Collab actually do?

We help established Australian businesses adopt AI safely and in the right order. That runs on two tracks: equipping your team through keynotes, workshops and toolkits, and building your systems through roadmaps, automations and custom agents. Governance comes first in both, because adoption that outruns its guardrails is what creates the problems we get called in to fix.

What changes on 10 December 2026?

The Privacy Act's disclosure obligations take effect. If your business makes decisions about people using automated systems, you have to say so. For most mid-market businesses this is the only near-term hard rule, and it applies whether or not you think of yourself as an AI company. A tool your team adopted without telling anyone still counts.

Should we wait for AI legislation before doing anything?

No, and waiting is the more expensive option. Australia is not writing a dedicated AI Act for everyday business use. Everyday AI is governed through existing technology-neutral law, the Privacy Act, Consumer Law and anti-discrimination law, and any broader framework is not expected before 2027. The rules that apply to you already apply.

Who do you work with?

Established Australian and New Zealand businesses, typically professional services, finance, insurance, legal, HR and manufacturing, usually with a team rather than a founder working alone. The common thread is a business with something to lose: existing revenue, client data and a reputation that an unmanaged AI rollout could damage.

Where are you based?

Lake Macquarie, New South Wales. We work across Newcastle, the Central Coast and Sydney in person, and Australia-wide remotely. Keynotes and workshops are delivered both in person and virtually, and workshops involving workflow redesign are in person.

How does an engagement usually start?

Most begin with a conversation and a free AI diagnostic, which shows where your business actually sits before anyone proposes work. From there the usual next steps are a short express consult on one or two specific opportunities, or an opportunity roadmap that maps your systems and produces a twelve-month plan. You are not asked to commit to a build before anyone has looked at your business.

AI Collab · AI for humans

We believe AI should enhance the human experience.

Responsible AI, delivered in the right sequence, keeps your business competitive and capable - with compounding returns.